Luxury Fragrance and Cosmetics Agency (Geneva, Switzerland)
|Type||Branding + Packaging Design + Web Design|
Established in 1920, Bergerat SA is a major fragrance and cosmetics distributor in Switzerland. The purpose of this rebranding project is to reinvent the brand so it can better face the market’s new challenges. I also came up with the idea of a perfume line inspired by the theme of “voyage”, for which I used 4 places I personally visited: Nara (Japan), Imperia (Italy), Sunnegga (Switzerland) and Andalucia (Spain). I then designed four different patterns using traditional pictography from these places.